November 15, 2022

Reasons to Have Storefront Signs for Your Business

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According to a FedEx study on signage, 8 out of 10 customers entered a business for the first time just because of its signs. Creating that right first impression is a crucial first step to getting more customers through your doors. And business storefront signs have a lot to do with it.

Why You Should Have Custom Storefront Signs

The signs on your storefront are one of the most important marketing tools for your business. They’re the first thing potential customers will see when they pass by your store. These signs are crucial when you want to stand out from the competition.

Here are 7 reasons to invest in storefront signs design and installation:

1.      Storefront signs help attract new customers.

Aside from influencing first-time visitors, signs also encourage referrals. Based on the same survey, people tell others about a business just from their signage. This means having the right signs is an effective way to build your customer base.

2.      These signs build brand awareness.

The signs on your storefront are one of the first things customers see of your business. It’s a great way to build awareness for your brand. Customized 3D signs and graphics are sure to help people get to know your brand.

3.      Business storefront signs make you stand out.

Imagine walking through a busy business district. Which establishments stand out to you? Likely, they’ll be the ones that have eye-catching signs. Those that don’t simply fade away in the background.

Having the right signs on your storefront sets you apart from other surrounding businesses.

4.      Increase foot traffic.

Having signage on your storefront is an excellent way to increase foot traffic. These signs make your business more visible within your community. The easier it is to locate your business, the higher the chances of customers finding you.

5.      Custom storefront signs boost sales and profit.

These signs can pique the interest of anyone passing by. For instance, you can add window graphics that display your various product or service offerings.

6.      These signs help build customer loyalty.

Customers become loyal to brands that they trust. And what better way to build their trust than to make a lasting impression through 3D signs and graphics?

7.      Storefront signage gives you 24-hour advertising.

These outdoor signs are a great way to reach customers at whatever time of day. This is especially true with illuminated signs. You continue promoting your business when your signs are lit even at night.

Impeccable Storefront Signs Design and Installation

Storefront signage is an important marketing tool that can help your business in many ways. If you don't have a storefront sign, now is the time to invest in one.

Paragon Signs and Graphics is your top choice for high-quality signs in Connecticut. We are a full-service sign company that designs, produces, and installs your signage needs. Our commitment to quality is what sets us apart from other sign makers.

Get started with elevating your storefront today! Contact us and get a free quote.

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